Retro-spect

Once again I have completely redone my blog...and I apologize for any confusion. I am constantly being inspired by new things and, as a designer, I seem to have this insatiable urge to continuously redesign.

The inspiration came from the BHG Cookbook that I bought yesterday. I loved the fonts, colors, and illustrations. Everything is so simple but playful at the same time. I used a typeface called Bodoni, which was a popular font in the 50s and 60s. Believe it or not but it has actually been around since about 1800! It was a favorite of graphic design legend Paul Rand, and is in fact much more accurate than a lot of those exaggerated retro fonts out there. They often would take something clean and simple like Bodoni and just ever-so-slightly rotate each letter to give it that classic 50s look. I followed that same technique and then added some hand-drawn flourishes based on one of the recipe titles. Finally, I created a sunburst pattern in the background and gave it a vintage look by adding the texture and vignette.

Anyway, just thought it might be worthwhile to share some of the knowledge I have about vintage graphic design for anyone interested...and to document my current/former design, since it's sure to change again at some point 0:)